“Metalmobil, after over 60 years of important goals, announces the new brand name. As the four letters at the heart of Metalmobil, Et al. represents a physiological development towards the future.”
This important step brought to closure the rebranding process that the company has been involved in during the past two years. The 2019 edition of the Salone del Mobile was the first opportunity to relate the products of this evolution and present the new offerings.
PR & Communication: Strategic Footprints