“Fuorisalone: The Board Game Of Milan Design Week is an interactive game that allows players to experience the Fuorisalone year round.”
Do you miss the Milano Design Week already? Now that the most exciting week of the year is over, it’s hard to be back at the daily routine. Fortunately Studiolabo – the inventors of the Fuorisalone’s machine – thought about all those people who need to play with design all the year long, celebrating the 15th anniversary of Fuorisalone with a special board game. We looked after the communication plan and managed the press office activities and the event launch of the Fuorisalone game, with a special focus on the social media channels. Are you ready to play?
A project by Studiolabo – Cristian Confalonieri and Cranio Creations – Lorenzo Tucci Sorrentino
Illustration by Silvia Gherra
Graphics by Andrea Venegoni – Studiolabo
Edited by Giuliano Acquati – Cranio Creations
PR&Communication Strategic Footprints